Hit the nail squarely on the head.
The Tories don't even appease the majority of their own supporters only the ones who 'matter'
A simple calculation will tell you a large percentage of the people who voted tory will be in one way or another worse off.
Most of their voters simply 'fell for it'
An example in my work (summed up as simply as I can put it) we had a very 'forward' thinking manager who wanted to change the pay deal so that not everyone got an equal pay rise.
Say there was 100 people in our workplace - he wanted say 15 to get a very large pay rise and the other 85 to get a very tiny one.
Of course nobody would know who the 'lucky' 15 would be until after it was decided! We knew he had no chance of getting a majority to go along with this ludicrous idea so we let him have a vote on it.
We won by about 65/35 - despite everyone knowing that only 15% would benefit - 35% of people voted for this. So 20% of people voted for themselves to get a massive pay decrease.
Because of course everyone thinks they are that 'lucky one' - they are not
Be interesting when those sleep walk voters start coming around and realising what they have done.