Julian Graves, a company that seemed to lose its way in recent times.
It began with a reputation for healthy foods at very reasonable prices, and diversified into food based gifts, (teas, coffees etc)
But, it became neither one nor the other, and in recent times I have seen decidedly unhealthy foods on offer, and sugary gimmicks taking up much of the shelf space. Because of this, serious health food lovers deserted the brand.
In addition, the prices went up quite alarmingly.
This is probably because most of their branches were in high-end shopping centres or shopping arcades... with rents that must have been a terrible burden.